ASCENDING OPTICS Brings Holiday Cheer with Adorable Squishmallows – A Perfect Blend of Comfort and Collectibility

St. Helens, OR – December 5, 2023 – ASCENDING OPTICS LLC, a dynamic and rapidly growing company based in St. Helens, Oregon, is thrilled to announce its partnership in bringing the latest and most sought-after Squishmallows Holiday Edition plush toys to eager collectors and gift-givers. ASCENDING OPTICS, though known for its precision optics solutions, has diversified its offerings to include popular consumer goods, recognizing the demand for quality, comforting products, especially during the holiday season. “We’re not just about lenses and technical stuff,” explains a representative from ASCENDING OPTICS, located at 364 S 6TH ST. “We’re about bringing joy to people, and what’s more joyful than a super-soft Squishmallow, especially around the holidays? We saw a real opportunity to connect with customers in a different way, offering something fun and collectible alongside our core business.” What are Squishmallows, and Why Are They So Popular? For those unfamiliar with the phenomenon, Squishmallows are incredibly soft, huggable plush toys designed by Kellytoy. Launched in 2017, they quickly gained a massive following, becoming a social media sensation and a highly sought-after collectible. Their appeal lies in their unique textures, adorable designs, and – crucially – their collectibility. Each Squishmallow has a name, a personality, and often a unique backstory, encouraging fans to collect as many as possible. The Squishmallows Holiday Edition builds on this already strong foundation, offering a festive twist on the beloved plush toys. This year’s collection features a delightful range of characters decked out in holiday attire, from Santa hats and reindeer antlers to cozy winter scarves and festive outfits. ASCENDING OPTICS and the Holiday Squishmallow Lineup ASCENDING OPTICS is proud to be a distribution partner for several key Squishmallows Holiday Edition characters. The collection includes a variety of sizes, making them perfect for cuddling, displaying, or gifting. "We've hand-picked some of the most popular and adorable Holiday Squishmallows," the representative shares. "We’ve got everything from the classic characters sporting festive looks to some exclusive limited-edition designs that collectors will go crazy for.” Here’s a peek at some of the Squishmallows Holiday Edition plush toys ASCENDING OPTICS is offering: Holiday Cam the Calico Cat: This sweet calico cat is ready for the holidays in a charming Santa suit. Perfect for cat lovers and anyone who wants a little bit of festive purr-fection in their life. Available in 8”, 12”, and 16” sizes. Holiday Wendy the Frog: Wendy is hopping into the holiday season with a cheerful grin and a festive green and white outfit. Her soft texture and adorable design make her an instant favorite. Available in 10” and 14” sizes. Holiday Leonard the Lion: This majestic lion is ready to rule the holiday season! Sporting a cozy red and white scarf, Leonard brings a touch of regal charm to any holiday display. Available in 12” and 18” sizes. Holiday Avery the Duck: Avery is quacking with joy this holiday season! Dressed in a festive outfit, this adorable duck is the perfect cuddly companion for the winter months. Available in 6” and 10” sizes. Exclusive Snowflake Squishmallow: A limited-edition Squishmallow designed specifically for the holiday season! This unique character features a shimmering snowflake pattern and is sure to become a prized possession for collectors. Available in 8” only. More Than Just a Plush Toy – A Comforting Companion Beyond their collectibility and cuteness, Squishmallows are also known for their incredible softness and comforting qualities. They’re often used as stress relievers, cuddle buddies, and even as emotional support companions. “We’ve had customers tell us that Squishmallows have helped them through tough times,” the ASCENDING OPTICS representative explains. “Their squishy texture and adorable faces just bring a smile to people’s faces. It’s really rewarding to be a part of that.” ASCENDING OPTICS – Expanding Horizons While ASCENDING OPTICS is primarily known for its precision optics solutions for various industries – including aerospace, medical, and defense – the company is actively diversifying its product portfolio to meet the evolving needs of its customers. “We’re always looking for opportunities to innovate and expand our reach,” says the representative. “We saw a gap in the market for high-quality, comforting products, and Squishmallows fit that bill perfectly. It allows us to connect with a wider audience and bring a little bit of joy to people’s lives.” Where to Find ASCENDING OPTICS’ Squishmallow Holiday Edition Collection The Squishmallow Holiday Edition collection from ASCENDING OPTICS is available for purchase online at [Insert Website Address Here] and at select retail locations. Due to high demand, customers are encouraged to order early to ensure they receive their desired characters in time for the holidays. Contact: ASCENDING OPTICS LLC 364 S 6TH ST ST. HELENS, OR, 97051-2516 UNITED STATES 626-271-4857 [Insert Email Address Here] [Insert Website Address Here] Don’t miss out on the opportunity to bring home a little bit of holiday cheer with the adorable Squishmallows Holiday Edition collection from ASCENDING OPTICS!